Tootor is an app for tutoring students and not only – it is an agregator of teachers and students, it speaks both for those who want to teach and those who want to learn. It’s one of the educational projects I’ve worked on in 2021.
Teaming up with Raluca Rogoz we looked for the whole brand identity: we had to think of a list of namings, a communication strategy and visual communication. We’ve came up with a bunch of interesting ideas that now are part of Tootor branding.
There is still a lot of work to do on this kind of platform – it’s a lot of work that takes time and dedication, but we’ve got the identity and this is a crucial aspect of how we want to communicate to people.
Besides the logo and the brand book, we’ve also worked on some tweaks on the app itself and also created the website which gathers teachers to start creating content and start teaching kids in school.
Tootor is like a buddy that is there for you and helps you learn better, it’s the glue between the professor and the student.
If you’d like to collaborate with me, you can drop me a few lines below. Let’s get this started! 💥